Mobile Advertising Solution : Adfonic

Like I said some days ago, I'm currently looking for the best ads solution to use in VGTrailers, my Flash Lite developer challenge entry.

I contacted 6 companies and got 4 replies.
I already reviewed Smaato & Admob, here comes Adfonic

Adfonic is a new challenger (less than 6 months?) but I read the compagny is managed by former employees of a now defunct adverstising company, so they know what they are talking about!

If you didn't read my AdMob review, I suggest you to do it now because Adfonic is very similar to AdMob.
For our goal, the important thing to know is that you'll also need to use the 2 requests trick.
But, good news, they are open to any request to improve their API.
And I can personnaly confirm this point since, soon after I posted a request on their forum, they added urlencode format: no need to parse XML, just use a classic LoadVars!

Another good point : you can select which ads you want to see in your app/site.
And when I said select, I mean select EACH one, not select categories.

So what ? Well, between Adfonic (the little) and AdMob (the big), I really don't know :
AdMob has some interesting features
Adfonic is not a 'major company' yet
Adfonic supports LoadVars
AdMob lets you add your own ads
Adfonic lets you select your ads
...

I will use AdMob on a release and Adfonic on another one so I'll see which one is the best.

See you soon for my last review.